Keep track of work with Google Tasks

Small- to medium-sized business owners and managers lead busy lives. There’s always one task or another that needs their attention ASAP. Thanks to Google Tasks, keeping on top of all their day-to-day duties is simple and easy. Find out how this app can give productivity a boost. What is Google Tasks? Google Tasks is a […]

5 Gmail hacks to maximize your productivity

If managing your inbox is decreasing your productivity, you’re not alone. We all struggle to unsubscribe from outdated newsletters and get ourselves removed from email chains that don’t pertain to us. But don’t fret, we have some great Gmail productivity hacks for you. #1. Customize your email address and harness filters Did you know that […]

Why website engagement is a crucial metric

When it comes to website analytics, traffic isn’t everything. Engagement with your site content is a better indicator that visitors to your website convert into customers. Here’s how to track your engagement metric using Google Analytics. How do you measure engagement? Just because a page receives a large amount of traffic doesn’t mean it has […]

Google puts a premium in mobile searching

When it comes to business-related searches, Google is second to none. But despite being the industry leader in search engines, this powerhouse is never complacent. Recently, it made changes to its search feature and became mobile-first. If you’re wondering what this strategy could mean for you and your business, read on. Google search works by […]

Gmail’s proactive anti-phishing enhancements

To this day, cybercriminals still have an old reliable weapon in their arsenal — email. With it, criminals can fool recipients into revealing personal information or clicking on a malware-ridden attachment. This kind of scam is called phishing, and it continues to persist because many people still fall for it. To protect email users from […]

4 Useful Google apps you didn’t know you needed

Facebook, Instagram, Gmail, Google Maps, and YouTube are applications that most smartphone owners know by heart. These cross-platform apps are so popular that they tend to bury other more use within the app store. Moving away from the “Most Downloaded Apps” section will reveal plenty of helpful apps you probably didn’t know you needed, such […]